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Tag communication

Measuring up: 6 metrics you should be tracking on social media

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Understanding what’s worth measuring – and what’s worth skipping – when it comes to your social media efforts

 

If you’re someone who tends to shy away from numbers, social media analytics can seem daunting at first.

There are so many things that can be measured, especially when looking across different platforms – so how can you tell what’s worth your time and what isn’t? Read More

5 tips for getting more newsletter subscribers

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Newsletters have become an excellent way to build communities and share content outside of the confines of social media. It seems as though you can subscribe to newsletters on just about any topic these days. 

The Brussels Times has a delightful, conversational lunchtime digest, Belgium in Brief; Tom Moylan offers thematic stories, ideas and skills in Speaking Moylanguage; and who can get through a day in the EU Bubble without at least taking a peek at Politico’s Brussels Bible Playbook?

But if you’re looking to create your own newsletter, or simply continue to grow your audience base, how do you get started? Read More

Four ways European politicians can connect better with young people

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The future of Europe is at stake.

With European elections around the corner, Brexit still up in the air and populism spreading like wildfire in mainstream politics, the EU has hit an inflection point.

Unfortunately, voter turnout rates don’t reflect the severity of the situation.

And while young people statistically have the most confidence in the EU, they have the lowest voter turnout of any age group – why is this?

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The best publishing tool you’ve probably never heard of

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Have you ever found yourself having to publish an article across multiple platforms and social media channels but with limited time to do it?

Annoying, right?

Well, there’s a new tool designed to solve that exact problem: StoryChief, a content marketing software that helps communicators, marketers and editorial teams publish SEO content in a fraction of the time.

Sound exciting? Let’s explore StoryChief further.

 

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December Newsletter – Happy Holidays!

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HAPPY CHRISTMAS TO YOU 🎄

We’d like to wish all our readers a very happy Christmas and a sparkling start to 2019.

As it is the season of giving, we urge you to donate generously to two charities we’re proud to support:

We look forward to working with you in 2019 to make the world a clearer place.

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Super intern in business and marketing wanted

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What?

Clear Europe is a Brussels-based communication agency that specialises in media and journalism training, copywriting and strategic communication advice.

We are looking for a business and marketing intern to help promote our services both online and off. You will also be expected to update the website and social media accounts, do some basic bookkeeping and attend events and conferences in Brussels.

The position is unpaid and therefore only suitable for university students as a ‘convention de stage’ for academic credit. However, we can pay a small daily allowance for travel and meals.

Students would be expected to work a minimum of three days a week for at least three months.

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How Brussels Journalists View Their Sources

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Journalists love Twitter, favour personal contacts over press releases, rate NGOs highly and companies poorly, and think that PR people don’t understand their needs. These are some of the key takeaways from a major survey of Brussels-based correspondents written and published by Dober Partners today.

The poll of 80 correspondents, almost 10% of the total number in Brussels, offers a unique insight into what journalists are looking for from the army of communicators that tries to influence them.

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