Tag <span class=Clear Writing" src="https://cleareurope.eu/wp-content/uploads/2015/06/cropped-News.jpg">

Tag Clear Writing

Autumn courses offer

Tags: , , , , , , , , News No comments
featured image


This autumn we’re offering ten masterclasses on how to communicate better in our Brussels training centre. Our one-day open courses are interactive, affordably-priced and led by experienced communication pros.

                                     October 5                     How to Write Clearly
                                     October 10                  Effective Public Speaking
                                     October 19                  Mastering Media Interviews
                                     October 25                  Social Media Campaigning
                                     November 7                Perfecting Press Releases
                                     November 14             Crafting Messages
                                     November 22-23     Shooting & Editing Videos
                                     November 29             Presentation Skills
                                     December 5                Mastering Social Media
                                     December 12             Working with Journalists

Check out our new open course catalogue and take advantage of our Back to School Deal – 20% off the regular price if you book by September 20. 

If you are interested in three or more courses, we will knock 30% off the normal price. Please contact us to make multiple bookings.

22 ugly EU jargon words we really hate

Tags: , , News 2 comments
featured image
Jargon is a form of linguistic cancer eating away at the European body politic.  If EU institutions are to stand any chance of reconnecting with disillusioned voters, they must  surgically remove jargon and communicate in clear, concrete language.

Unfortunately, this is easier said than done. Over the years, EU officials – and the tens of thousands of lobbyists, diplomats and even journalists who inhabit the Brussels bubble – have developed a bizarre, contorted language of their own. Dubbed ‘Eurospeak’ or ‘Euro-English,’ this lazy, alienating form of talking and writing relies on glueing together vague, abstract and often meaningless phrases like shards of a smashed vase, using long, complicated, show-off words where short, clear, simple ones will do and falling back on unintelligible jargon to express often simple ideas. Read More

How to Write Clearly

Tags: , , News 1 comment
featured image
Every language reflects the character of the people who speak it. Those from the Francophonie revel in elegant vagueness; Germans are determined that the sentence will be comprehensive, no matter how long or awkward. For their part, those who write English well admire and prioritise two things. The first is economy of expression. That is not the same thing as just writing short sentences. Like this. Rather, it is the ability to communicate the most in the simplest way. The second is courtesy: it is the job of the writer to do the difficult work of creating excellent analysis. The reader should not have to struggle to understand or re-read sentences. All should be self-evident.

Read More