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Explaining the EU: United in Complexity

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EUobserver article by Clear Europe Managing Director Gareth Harding explaining how needlessly complicated the EU is.

With over 20 years experience describing how the European Union works, what it does and what challenges it faces in speeches, articles, lectures and trainings, I thought I could explain what the EU is all about in terms that anybody could understand. How wrong I was.

In the last month I have given half a dozen ‘EU in an hour’ talks to visiting groups of American politics, journalism and international relations students – who are all extremely keen, bright and willing to ask questions. But almost invariably, the students leave the classroom flabbergasted at how needlessly complicated the EU is and suspecting that I have made up some of the Byzantine decision-making procedures just to mess with them.

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The Art of Storytelling with Danny Scheinmann

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According to Danny Scheinmann, we are all storytelling animals. There is something in all of us that just wants to know what happens next.

Danny, an actor, award-winning filmmaker and best-selling author, led a storytelling masterclass at Clear Europe on June 10th. He talked to the nearly 30 participants about how storytelling isn’t just used to teach lessons to children and to inform friends and family about our travels. Storytelling also has an important role in the work environment, as stories are often the best way to pass on a company or organisation’s values to customers, clients and employees. Read More

Experiencing writer’s block? Take some tips from the greats

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You have a deadline to meet and you want the article to be top-notch, but your mind is blank and you find yourself staring at your screen struggling to put thoughts into words. Unfortunately for all frustrated writers, there is no push-the-button solution for writer’s block. But to give you a shunt in the right direction, find out what some of the greatest authors have to say about the art of writing. Read More

10 Things You Need To Know About The EU Press Corps

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Thanks to the 50-60 people who came to the launch of ‘Mapping European Foreign Correspondence‘ at the Brussels Press Club today. The book, which is edited by Professor George Terzis and published by Routledge, is the first Europe-wide study of foreign correspondents and their reporting. Many who attended the launch asked if I could send data from the chapter about the Brussels press corps, which I co-authored with Prof. Terzis. Rather than post my presentation, I have picked out 10 essential facts you need to know about the journalists who report on the EU. Unless otherwise specified, the data is from the ‘Directory of Journalists Accredited to the European Institutions’ issued by the European Commission in May 2012. If there are are any errors, don’t hesitate to tell us. Read More

Five Social Media Trends you Need to be Ready for in 2015

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According to research done by Duke University  in 2014, companies spend around 9% of their advertising budget on Facebook and Twitter ads, and that spending will increase to more than 13% in 2015.

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It’s obvious that companies understand that some of their budget needs to be spent on social media, but about half of the marketers interviewed stated they have a hard time justifying that investment because it doesn’t show much value. Read More

Get Training in 2015!

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Along with drinking less, eating healthier and going to the gym more, why not make learning a new skill one of your New Year’s resolutions? 

Whether you’re interested in learning how to shoot and edit video, master media interviews, speak confidently in public or use social media professionally we have a smorgasbord of courses designed to teach you the practical skills you need to communicate better. Read More

How to Shoot and Edit Video – Next Course 15-16/12

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Need video content for your site but don’t have shooting or editing skills and can’t afford costly production companies?

Our next open course on December 15 and 16 aims to teach you the basics of video storytelling and how to film and edit professionally.

The two-day course features practical tips from experienced TV journalist and trainer Herve Verloes on how to get the best shots, compose sequences, edit your stories and upload them to the web. Click here for more information. Read More

Welkom Michiel!

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We are delighted to welcome Michiel van Hulten on board as our senior advisor.

Michiel is a Dutch-born, UK-educated consultant who has been involved in EU politics and communications for over 20 years. He was previously a Member of the European Parliament, chair of the Dutch Labour Party, head of government relations for Burson-Marsteller in Brussels and Managing Director of VoteWatch Europe. He is currently a visiting senior fellow at the London School of Economics and a well-known speaker and commentator on EU affairs. Read More

Next Course: Working with Journalists 18/11

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Are you terrified of journalists and perplexed by the rapid changes taking place in the media? If so, you are not alone. Reporters can be pretty intimidating and the media landscape is in constant flux.

So how can you feel more at ease with journalists and more at home in the brave new digital media world?

The aim of our next open course on November 18 is to help you understand what makes journalists tick and how to work with them to get more and better coverage. By the end of the day we want you to feel more comfortable dealing with reporters and more confident writing press releases, pitching stories and doing interviews. Read More