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Tag Danny Scheinmann

February Newsletter

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HOW TRUMP HAS UPENDED MEDIA POLICY

Instead of telling the truth, Trump lies with shameless abandon. Instead of courting the electorate, he insults large chunks of it. And instead of currying favour with the press, he wages war on it. Our MD Gareth Harding on how Trump has broken almost every media relations rule and what this means for communication and PR professionals.

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Trainer Profile: Danny Scheinmann

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Danny Scheinmann is a professional storyteller, theatre actor, film-maker, bestselling novelist and an award-winning screenwriter. He’s an expert in storytelling techniques and has worked with large businesses such as Microsoft, Kingfisher and Nokia to help them use storytelling to engage with their audiences and make their messages stick. As an actor, Danny has performed at the National Theatre, Birmingham Repertory, Royal Shakespeare Company and in many film and TV shows. His debut novel, Random Acts of Heroic Love, was a bestseller in the UK, while his second book, The Half Life of Joshua Jones, was released last year.
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January Newsletter

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NEWS & BOOZE

Thanks to the 60 people who showed up for our inaugural News & Booze evening with Euractiv’s James Crisp on 16 January. Co-hosted by Clear Europe, Conscience Consulting and Eurodad’s Julia Ravenscroft, the monthly meeting is aimed at our NGO friends working in communication. The next soirée will be on 27 February and will focus on how to use data to tell better stories. Please sign up here.

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November Newsletter

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STORYTELLING SUCCESS

Our storytelling trainer – actor, novelist and film director Danny Scheinmann – produced an original film telling real life stories of people living with psoriasis. The film was made in association with the See Psoriasis: Look Deeper campaign which looks at the wider impact of living with the skin disease.

If you want to know how to captivate your audience, check out Pixar’s 10 storytelling rules. Or take our Powerful Storytelling course with Danny and learn to harness the power of stories to drive home your message and boost your business. Read More

June Newsletter

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TELL US A STORY

On June 13, actor, author and film director Danny Scheinmann (pictured above) held a masterclass on the importance of telling simple, concrete and credible stories in business. Around 50 people came to see Danny explain how to make stories sticky by using emotions, painting pictures and showing what’s at stake. Afterwards, Danny signed copies of his new novel, The Half Life of Joshua Jones. Here are a few photos to remind you of a great evening.

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May Newsletter

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STORYTELLING MASTERCLASS AND BOOK SIGNING

Join us as actor, author and film director Danny Scheinmann (pictured above) leads a free, two-hour masterclass on the importance of storytelling for business on Monday 13th June. Danny will also be signing copies of his latest novel The Half Life of Joshua Jones over bubbles and nibbles.


SILICON JOURNALISM – HOW TECH COMPANIES ARE BECOMING MEDIA GIANTS

After Facebook’s recent launch of Instant Articles, we look at how tech companies are becoming more influential in the media industry. As platforms like Snapchat become publishers, what effect will this have on journalism?

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